Throughout the incredible history of the Rallye Aïcha des Gazelles,
I have remained faithful, thanks to the support of the men and women
around me, to my deepest convictions and to the values that I wished to
develop: commitment, audacity, determination, courage, generosity and solidarity.
The
Rallye Aïcha des Gazelles resonates with thousands of stories; it makes
women more beautiful, and brings their true potential to light. 19
years later, the gamble has paid off.
There is still a lot of
work to be done before reaching my final objectives. We need to
reinforce our quality requirements, constantly improve the attention we
pay to the outside environment, intensify our partnerships, raise the
"level" of this event, essential for reaching operational excellence.
Exceptional
event, exceptional treatment. Every year, every participant, every
actor with any degree of involvement, needs to be proud of having taken
part in this event.
The Rallye Aïcha des Gazelles has a magic formula. Like a rare perfume, the ingredients are secret and impossible to imitate.
I am proud to present and to represent this event.
Cordially,
Dominique Serra
Creator and General Director of the Rallye Aïcha des Gazelles




