19e édition - du 14 au 29 mars 2009
Rallye Aïcha des Gazelles
La référence féminine depuis 1990
Media Space
An International Event
The RALLYE AÏCHA DES GAZELLES is a sporting
event that receives wide media coverage (television, written press,
radio, Internet).
This mediatisation is international, and includes Radio-Canada, TF1, Eurosport, TV5, 2M in Morocco, Elle magazine, L'express, the Journal de Montréal, Chérie FM... Recounting the passion and the sporting exploits of all these women.
Close to 100 journalists attend the Rallye. Certain structures are set up at the Rallye to
enable them to relay the event: press vehicles, press room, video
editing studio, press information centre, daily image bank (video and
photo).
The organisation provides daily press releases, photos
and video footage, interviews live from the bivouac, tracking of teams
on the Rallye’s website...
In the interest of quality, performance and reactivity, all image production for the Rallye is managed by MAÏENGA, whose role is therefore not only that of event organiser, but also of image producer.
- 1of5
MAÏENGA and the RALLYE AÏCHA DES GAZELLES are now officially certified ISO 14001
This international standard guarantees that MAÏENGA has introduced an Environmental Management System (EMS) for integrating environmental policy into its actions and its global management strategy. MAÏENGA’s Environmental Management System was audited by VERITAS, accredited independent certification body, which also audited the Rallye itself, on location in Morocco, to verify the event’s conformity to the EMS...
